In a post on Scholarly Kitchen titled, Professional and Scholarly Publishing Leads the Market for Ebooks by a Wide Margin,” Michael Clarke shares some interesting stats about how, “the trade book industry’s foray into the ebook market trails the professional and scholarly publishing (PSP) ebook market by a wide margin…”
The post is loaded with stats and forecasts. Here’s one set:
According to [Al] Greco [Professor of Marketing at Fordham University’s Graduate School of Business Administration,] book publishing (print and electronic) in the US is a $35 billion dollar industry. This year, he forecasts that ebooks will account for 5% of that revenue, or $1.76 billion. Of that $1.76 billion, trade books account for 8.6%, or $151 million; K-12 accounts for 8.1% ($143 million); higher education accounts for 6.9% ($122 million); and university presses account for 0.4% ($7.7 million). Professional and scholarly publishing titles represent 75.9% of the US ebook market, or $1.33 billion.
The complete article offers much more. It’s a worthwhile read for anyone interested in book and eBooks.
Source: The Scholarly Kitchen
This entry was posted
on Wednesday, November 25th, 2009 and is filed under Information Industry.
You can follow any responses to this entry through the RSS 2.0 feed.
Responses are currently closed, but you can trackback from your own site.