2009 Digital Influence in News and Politics Report (PDF; 706 KB)
From blog post:

Never before have so many tools been available to analyze and clarify digital influence. The 2009 Digital Influence in News and Politics Report leverages these tools to measure the influence of those best-in-class media companies in the digital sphere.

Sparxoo evaluated over 100 news and politics media outlets (from the New York Times to the Daily Beast to NPR) in a comprehensive study of content, social and multimedia influence.

The Report crowns CNN as the #1 digital influencer, followed by The New York Times (a pleasant surprise for “The Gray Lady”). The Digital Influencer in News and Politics Report confirms and debunks many of the long-held media myths perpetuated by marketers, brand managers and other business leaders. It is through these findings that we can re-align the media compass to find tomorrow’s true north.

Source: Sparxoo

Hat tip: AB

This entry was posted on Monday, September 28th, 2009 and is filed under Lists and Rankings, Media, Papers and Presentations, Source File, Web 2.0. You can follow any responses to this entry through the RSS 2.0 feed. Responses are currently closed, but you can trackback from your own site.