Despite rise of virtual interaction, face-to-face collaborations still have the best chance of success
Can you completely trust your co-workers and business partners? Probably not, but it may not matter in many business situations, according to The role of trust in business collaborations, a briefing paper published by the Economist Intelligence Unit and sponsored by Cisco. Based on responses from 453 business executives on their experience working in collaborative projects, the study found that face-to-face collaborations are most likely to succeed, that a high level of trust is only loosely correlated with project success, and that few executives completely trust the people with whom they collaborate.
The study also found that the term collaboration is used to cover a broad range of interactions, from meetings to schedule internal handoffs or coordination of tasks to major initiatives among multiple partners to develop and distribute new products. The simpler the project and the more it is focused on internal processes, the less trust is required – which is a good thing, because trust is far from universal even within the same function or business unit.
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Source: EIU, Cisco
