Statistics: Happy CyberMonday!!!

Fast Facts:
+ 72 Million Americans to Shop on Cyber Monday, Up From 61 Million Last Year

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According to a Shop.org survey, conducted this weekend by BIGresearch, 72.0 million consumers plan to shop online from home or at work tomorrow, up from 60.7 million in 2006 and 59.0 million in 2005. The survey found that 31.9 percent of adults will shop on Cyber Monday, up 17.3 percent over last year (27.2%).

See Also: Complete Stats (PDF)

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According to the Shop.org/Shopzilla eHoliday Survey, 72.2 percent of online retailers are planning a special promotion for Cyber Monday, up from 42.7 percent just two years ago. Promotions will range from specific deals (29.9%) to one-day sales (28.9%) to free shipping on all purchases (24.7%).

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Shop.org survey conducted by BIGresearch [this past weekend] found that 54.5 percent of office workers with Internet access, or 68.5 million people, will shop for holiday gifts from work, up substantially from 50.7 percent in 2006.

Direct to CyberMonday Shopping Mall from NRF/Shop.org
550 retailers involved.

Source: National Retail Federation

This entry was posted on Monday, November 26th, 2007 at 12:57 am and is filed under Statistics. You can follow any responses to this entry through the RSS 2.0 feed. Responses are currently closed, but you can trackback from your own site.