Online Tutorial: How to Read a Consumer Magazine Publisher’s Statement
A 14 minute (14:18 to be precise) screencast (using Camtasia) presented by Anthony Arena, manager marketing and sales, ABC. This might be of interest to librarians, advertisers, media professionals, and others who track consumer publications.
See Also: New: Industry Scoop (multimedia news compiled by the ABC)
Source: Audit Bureau of Circulations
