New numbers from Bill Tancer and Hitwise released on Tuesday show that MySpace is the most popular site (in terms of traffic) in the United States achieving a 4300% increase in visits over two years. Wow! Once again the power of word of mouth advertising. Something that libraries really need to pick-up on (we’ve said this before and I’m sure we will say it again).

Today Hitwise issued a press release reporting that for the first time, www.myspace.com has surpassed Yahoo! Mail as the most visited domain on the Internet for US Internet users. To put MySpace’s growth in perspective, if we look back to July 2004 myspace.com represented only .1% of all Internet visits. This time last year myspace.com represented 1.9% of all Internet visits. With the week ending July 8, 2006 market share figure of 4.5% of all the US Internet visits, myspace.com has achieved a 4300% increase in visits over two years and 132% increase in visits since the same time last year.

This post from Hitwise has much more including several tables and graphs.

This news release offers a look at the Top 10 sites for the week ending July 8, 2006.
1) MySpace
2) Yahoo Mail
3) Yahoo
4) Google
5) MySpace Mail

The press release also offers stats for the most popular (in terms of market share) social networking sites.
1) MySpace (79.3% market share)
2) Facebook (7.58% market share)
3) Xanga.com (3.8% market share)

Where do “social” sites from search companies figure?
+ 360.yahoo.com (1.13% down from 1.29%)
+ spaces.msn.com (.75% down from 1.29%)
+ Orkut/Google (.30% down from .33%)

This entry was posted on Wednesday, July 12th, 2006 and is filed under Uncategorized. You can follow any responses to this entry through the RSS 2.0 feed. Responses are currently closed, but you can trackback from your own site.