Professional Reading Shelf
Preservation–Audio
Source: WAMU Radio
Listen Online: Preserving The Archive — A Race Against Time (Real Player)
“From Edison cylinders to old 78’s… from reel-to-reel tape to 12-inch vinyl records, cassettes, 8-tracks, CDs and mp3’s… recorded music has taken many forms over the years. And if you work for the Library Of Congress American Folklife Center, it’s your job to make sure the important recordings in the collection all make the transition into the digital age. Joining us today to talk about the Library’s audio archive are Michael Taft, Head of the Archive of Folk Culture at the Library of Congress American Folklife Center… and Matthew Barton, an Audio Engineer who specializes in preserving old recordings.” The segment can also be heard via Windows Media Player.
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Public Librarians–United Kingdom
Source: MLA
Public libraries set to face serious staff shortage
“Just as public libraries are boosting their visitor numbers with an increase of more than 14 million visits last year, the service faces a new challenge. A survey carried out by the Museums, Libraries and Archives Council (MLA) shows that nearly a third of library staff in England will retire in the next 10 years – and library authorities are beginning to feel the pinch, with 59% saying they already have difficulty filling vacancies.”
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Libraries–Marketing–Database
Source: Marketing in library and information services: international perspectives (via E-LIS)
An IFLA Management & Marketing Section Project: The MatPromo Database
“The MatPromo database was created in October 2002 as a project of IFLA’s Management & Marketing Section. The objective of the project consists of creating a database of images of objects and documents designed for promoting all kinds of libraries in any country. The images are described and are accessible through a user-friendly interface for searching internationally. The aim of the database is to facilitate ideas for promotional campaigns of library services. The database is hosted on the project server of the University of Barcelona’s Department of Library and Information Science (http://bidoc.ub.es/pub/matpromo/) and a link to it is made available from the web of IFLA’s Management & Marketing Section (http://www.ifla.org/VII/s34/). This article attempts to introduce MatPromo and explain its technical characteristics, content, and usefulness for librarians around the world.”
Full Paper (PDF; 160 KB)

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